Consumer testing.
Consumer testing.
Consumer testing.
Made instant.
Test every decision with 100K+ AI-simulated consumers.
Panel of 100K+ AI-simulated consumers.
Plug & Play
GDPR compliant
Privacy safe
Zero delay, zero friction. Next-gen consumer research.
Zero delay, zero friction
Next-gen consumer research.
Your study report in 15 minutes
No more waiting. Validate your instincts in minutes, not days.
Your study report in 5 minutes
No more waiting. Validate your instincts in minutes, not days.
Your study report in 5 minutes
No more waiting a week to validate an idea.
90% convergence vs. human respondents
Backed by academic research and confirmed by our clients.
90% convergence vs. human respondents
Backed by academic research and confirmed by our clients.
90% convergence vs. human respondents
Backed by scientific research.
Research accessible on any budget
Bring your customer’s voice into every decision you make.
Research accessible on any budget
Bring your customer’s voice into every decision you make.
Research accessible on any budget
Bring your customer’s voice into every decision.
Zero risk of data leakage
Your assets are secured end-to-end within the platform.
Zero risk of leakage
Your assets are secured end-to-end within the platform.
Zero risk of leakage
Your content is secured end-to-end within the platform.
Informed decisions,
for every function
Informed decisions,
for every function
Communication
Test your campaigns, brand assets, messaging...
Product
Test your product concepts and packaging…
Commerce
Test your sales brochures, POS materials…
CX / UX
Test your client messaging, journeys…
Communication
Test your campaigns, brand assets, messaging...
Product
Test your product concepts and packaging…
Commerce
Test your sales brochures, POS materials…
CX / UX
Test your client messaging, journeys…
Communication
Test your campaigns, brand assets, messaging...
Product
Test your product concepts and packaging…
Commerce
Test your sales brochures, POS materials…
CX / UX
Test your client messaging, journeys…
The voice of your customer,
The voice of your customer,
always at your fingertips
AI Panel
100K+ AI-simulated
consumers
100K+ AI-simulated consumers
Advanced cognitive and emotional modeling engineered to mirror true human behavior.
AI Panel
100K+ consumers,
simulated by AI
Advanced cognitive and emotional modeling engineered to mirror true human behavior.
AI Panel
Hyper-realistic profiles, human-like responses.
Each AI panelist is modeled on 80 sociodemographic and psychographic dimensions for credible, nuanced feedback.
AI Panel
Hyper-realistic profiles, human-like responses
Each AI panelist is modeled on 80 sociodemographic and psychographic dimensions for credible, nuanced feedback.
How it works
3 simple steps,
immediate insights
Upload your content
Any format: image, video, text or audio.
Upload your content
Any format: image, video, text or audio.
Select your respondents
20 sociodemographic and psychographic filters.
Select your respondents
20 sociodemographic and psychographic filters.
Select your panelists
20 sociodemo-graphic and psychographic filters.
Generate or upload your questionnaire
Add or remove questions, then launch your study.
Generate or upload your questionnaire
Add or remove questions, then launch your study.
Generate your questionnaire
Add or remove questions, then launch your study.
Get your report in 15 minutes
Better decisions, faster than ever.
Get your report in 15 minutes
Better decisions, faster than ever.
Get your report in 5 minutes
Better decisions, faster than ever.
Automated Workflow
Multi-agent
architecture
Multi-agent
architecture
End-to-end research automation from brief to report. Powered by an interactive network of specialized AI agents.
End-to-end research automation from brief to report. Powered by an interactive network of specialized AI agents.
Automated Workflow
Multi-agent
AI architecture
End-to-end research automation from brief to report. Powered by an interactive network of specialized AI agents.
Test Material
& study objectives
Questionnaire
Qualitative AI agent
Interviews
1:1 / Focus Group
Airpanelists
AI respondent agents
Study Report
AI analyst agents
Moderation
Qualitative AI agent
Test Material
& study objectives
Questionnaire
Qualitative AI agent
Interviews
1:1 / Focus Group
Airpanelists
AI respondent agents
Study Report
AI analyst agents
Moderation
Qualitative AI agent
Detailed insights,
analysis from every angle
Executive Summary
Key takeaways at a glance for fast, confident decision-making.
Executive Summary
Key takeaways at a glance for fast, confident decision-making.
Executive Summary
Key takeaways at a glance for fast, confident decision-making.
Strengths & Weaknesses
What your customers love, what holds them back, backed by verbatim quotes.
Strengths & Weaknesses
What your customers love, what holds them back, backed by verbatim quotes.
Strengths & Weaknesses
What your customers love, what holds them back, backed by verbatim quotes.
In-Depth Thematic Analysis
Major findings grouped by theme to highlight your strategic challenges.
In-Depth Thematic Analysis
Major findings grouped by theme to highlight your strategic challenges.
In-Depth Thematic Analysis
Major findings grouped by theme to highlight your strategic challenges.
Question-by-Question Analysis
General opinions, differences, drivers. Each question thoroughly reviewed.
Question-by-Question Analysis
General opinions, differences, drivers. Each question thoroughly reviewed.
Question-by-Question
General opinions, differences, drivers. Each question thoroughly reviewed.
Strategic Recommendations
Clear actions to boost your content’s performance.
Strategic Recommendations
Clear actions to boost your content’s performance.
Strategic Recos
Clear actions to boost your content’s performance.
CASE STUDIES
Explore our latest tests
The freedom to test anything
Better decisions,
made easier than ever
Without Airpanel
Without Airpanel
With Airpanel
Production time
Several days / weeks
15 minutes
Production time
Several days / weeks
15 minutes
Cost
Several thousand € per study
Up to 20× cheaper
Cost
Several thousand € per study
Up to 20x cheaper
Accessibility
Only for research experts
For all teams
Accessibility
Only for research experts
For all teams
Flexibility
Low
Ultra-flexible
Test frequency
Limited by budget
High - anytime a question arises
Test frequency
Limited by budget
Anytime a question arises
Respondent recruitment
Long, unpredictable
Instant, pre-configured
Respondent recruitment
Long, unpredictable
Instant, pre-configured
Data privacy risk
Significant - Shared with third parties
None - Fully secured
Data privacy risk
High - Shared with third parties
None - Fully secured
Incentive bias
Significant - Paid respondents
None
Incentive bias
Significant - Paid respondents
None
Context bias
Study context
Simulated real-life context
Context bias
Study context
Simulated real-life context
Leading brands and agencies
pre-test their assets in 15 min
Leading brands and agencies pre-test their assets in 15 min
Leading brands and agencies
pre-test their assets in 15 min
Airpanel’s AI allows us to protect the integrity of our creative ideas by instantly stress-testing them against real-world audience dynamics. It provides an indispensable layer of reassurance for our clients on their most sensitive brand challenges.
Mathieu Laugier, Managing Director
The correlation between Airpanel’s results and our traditional qualitative study is impressive. It is truly the ideal tool for validating creative choices in record time."
Virginie Danten, Head of Advertising & Media
Airpanel’s AI allows us to protect the integrity of our creative ideas by instantly stress-testing them against real-world audience dynamics. It provides an indispensable layer of reassurance for our clients on their most sensitive brand challenges.
Mathieu Laugier, Managing Director
The correlation between Airpanel’s results and our traditional qualitative study is impressive. It is truly the ideal tool for validating creative choices in record time."
Virginie Danten, Head of Advertising & Media
Book your demo
Contact us
Leave your details and we’ll get back to you shortly.
FAQ
Frequently asked questions
What are the typical use cases for Airpanel?
Airpanel is the ideal solution for pre-testing your products and communications, covering: new product concepts, packaging, claims, copy & wordings, logos, brand platforms, creative concepts, scripts, storyboards, animatics, advertising campaigns, social media assets, digital journeys, newsletters, customer messaging templates, sales brochures, and POS materials.
What are the typical use cases for Airpanel?
Airpanel is the ideal solution for pre-testing your products and communications, covering: new product concepts, packaging, claims, copy & wordings, logos, brand platforms, creative concepts, scripts, storyboards, animatics, advertising campaigns, social media assets, digital journeys, newsletters, customer messaging templates, sales brochures, and POS materials.
What data are Airpanel’s AI agents trained on?
Our “airpanelists” are AI agents generated from robust statistical data and advanced behavioral modeling. Each agent has a rich profile, a credible personality, and reacts to marketing stimuli through emotional, cultural, and rational mechanisms.
What data are Airpanel’s AI agents trained on?
Our “airpanelists” are AI agents generated from robust statistical data and advanced behavioral modeling. Each agent has a rich profile, a credible personality, and reacts to marketing stimuli through emotional, cultural, and rational mechanisms.
Are the Airpanelist responses accurate and trustworthy?
Research labs at Stanford and Columbia report up to 85% alignment between AI and human responses in qualitative studies. Parallel tests conducted with our clients on evaluative research confirm this high level of accuracy. Want to see for yourself? Ask us to replicate a study you’ve already run.
Are the Airpanelist responses accurate and trustworthy?
Research labs at Stanford and Columbia report up to 85% alignment between AI and human responses in qualitative studies. Parallel tests conducted with our clients on evaluative research confirm this high level of accuracy. Want to see for yourself? Ask us to replicate a study you’ve already run.
Aren’t the answers too scripted or generic?
We’ve designed our agents to deliver nuanced responses that are often surprisingly specific and credible. Our system enhances authenticity and emotional depth, with a variety of anecdotes and perspectives.
Aren’t the answers too scripted or generic?
We’ve designed our agents to deliver nuanced responses that are often surprisingly specific and credible. Our system enhances authenticity and emotional depth, with a variety of anecdotes and perspectives.
Are my data used to train the models?
No. Your data is never used to train the models. It remains strictly confidential and is only used to generate your study.
Are my data used to train the models?
No. Your data is never used to train the models. It remains strictly confidential and is only used to generate your study.
Can I simulate my own customers?
Yes. Airpanel lets you customize your panel by importing contextual data from your own sources — CRM segments, purchase history, declared preferences, and more. This step is optional, but highly recommended to simulate past experiences with your brand and ensure more consistent and accurate responses.
Can I simulate my own customers?
Yes. Airpanel lets you customize your panel by importing contextual data from your own sources — CRM segments, purchase history, declared preferences, and more. This step is optional, but highly recommended to simulate past experiences with your brand and ensure more consistent and accurate responses.
Qual is great… but what about quant?
Airpanel is designed for qualitative pre-testing (open-ended questions, with cohorts up to 50 respondents) while seamlessly integrating quantitative insights.
Qual is great… but what about quant?
Airpanel is designed for qualitative pre-testing (open-ended questions, with cohorts up to 50 respondents) while seamlessly integrating quantitative insights.
Does Airpanel replace traditional research?
No. Airpanel is not meant to replace traditional research, but to complement it. It’s a “pocket-sized panel” designed for quick, frequent, mid-stakes testing — a flexible tool to iterate faster, validate instincts, or support decisions. For large-scale strategic studies, human research remains essential.
Does Airpanel replace traditional research?
No. Airpanel is not meant to replace traditional research, but to complement it. It’s a “pocket-sized panel” designed for quick, frequent, mid-stakes testing — a flexible tool to iterate faster, validate instincts, or support decisions. For large-scale strategic studies, human research remains essential.
Is the platform available in self-service mode?
Yes, our platform is fully available in self-service mode, allowing your teams to launch and manage tests with complete autonomy.
Is the platform available in self-service mode?
Yes, our platform is fully available in self-service mode, allowing your teams to launch and manage tests with complete autonomy.
How much does Airpanel cost?
Airpanel is accessible via an annual subscription, with tiered enterprise plans tailored to your pre-testing volume and organizational scale. Contact our team to learn more.
How much does Airpanel cost?
Airpanel is accessible via an annual subscription, with tiered enterprise plans tailored to your pre-testing volume and organizational scale. Contact our team to learn more.